As soon as we get comfortable with an update here comes Instagram dropping yet another update. The newest update to be release is called IGTV.
IGTV is a new app for creating and watching long-form videos. Instagram was inspired most by Youtube but they also adopted some features from SnapChat. A great thing about this app you can also watch it from within the Instagram App or in the IGTV app.
One of the first things you should know about IGTV is that it only allows you to record vertically. If you've been recording videos from Instagram stories then you should be familiar with recording from this perspective. Recording vertically also allows our videos to be more user friendly and it makes us fill more engaged.
A second thing you should know is that based on the amount of followers you have, you can record videos up to hour. If you have a an account under 10,000 you can only post videos that are no more than 10 minutes in length.
Thirdly, you can add cool cover images to your videos to draw more attention to your content. When creating these covers, make sure you be creative. This includes putting the title of your video on the image or adding cool emoji's of drawn art. The more creative your cover image the more views you can gain.
There's no surprise that video is currently dominating our social media feeds. Instagram is constantly rising everyday and with this update it shows no signs of slowing down. If you need a digital marketing expert to help with your IGTV, contact someone today from the Bomb and Bossy team.